Archive for the ‘E-commerce’ Category

Capsis achieves top google keywords

Monday, August 16th, 2010

Capsis marketing work has achieve top google organic placements for highly targeted keywords such as custom website design, custom websites, custom website development.

Looking for organic SEO help with your website? Contact us today!

Shops On The Web

Thursday, August 12th, 2010

Developing an e-commerce on the website is beneficial if there is an online shop with the website. The application needs to be designed to meet various needs of the user and business. The hidden attributes of the application needs to be designed for each business by a professional to avoid mishaps within the business and customer relations.

The success of the e-commerce site needs to have a host that will have an advanced package to provide all aspects of the services. The bandwidth of the website is crucial for effectiveness of the online store. When the bandwidth is slow, the customers will experience frustration leading to a possible lost sale. A professional developer will know the correct bandwidth for the particular site and adjust the applications accordingly.

In addition to the bandwidth of the site are the payment options for the store. Without a secure and trusted payment process, the sales of the online store will not occur. Some of the secure payment processes include sites such as PayPal and Visa. The processing of the customer’s private information earns the trust and further sales.

The developer of the site will purchase a SSL certificate for the online store to ensure the buyers of the safety and security of all purchases. This action also builds credibility for the business as well as a higher level of trust by the consumer.

Having a shopping cart for the online store to provide the options of the buyer to add or delete purchases is another factor with e-commerce online stores. When the option is added, it allows buyers to view their purchases prior to finalizing the transaction.

Another factor for the e-commerce store is to have outstanding customer service support for all transactions and customers. The customer needs to know they can contact the business with questions or concerns anytime. This adds to the trust factor and increases sales.

Website Development — The Recession Hits Hard but Online Businesses Soar

Sunday, December 20th, 2009

Internet ordering is still climbing despite the recession. With more and more consumers trying to save every penny possible, good deals on must have items and shipping can be more cost effective. The cost of fuel, coupled with the need to spend more time working or at second jobs, has created a very nice internet retail industry that is highly beneficial to just about everyone.

While it is true that brick and mortar stores are suffering many of these same stores are making up for lost profits through internet sales. The internet makes it easy to shop around. Just a few clicks of the mouse and you can compare prices from numerous other websites. When comparison shopping in brick and mortar stores, consumers often have travel at least 15 to 20 minutes in between stores which chews through fuel and time.

Internet markets are managing to hang onto profits and even soar into a whole new realm of profitability by keeping overhead costs down and offering reasonable shipping deals. This makes it quite likely that those who go about internet marketing with some consideration to the economy have the potential to prosper despite the recent down turns.

Economic strife does not need to cut into the profits of internet businesses. When consumers stop spending on extras they tend to stop spending on meals out, ice cream treats, and trips to the amusement park. They are just as likely to buy the necessities. Clothes, school supplies, electronics, and household products are not considered to be expendable in most households.

Marketing in tight times is simply easier on the internet. You have a larger market to draw from, and you end up with a demographic that is seeking you out. If you offer good prices for your products or services, and can keep your shipping fees under control, you might be completely surprised by how well you can fare the recession.